The ReMix

Because the world is constantly evolving, so is PowerBar. That’s why we’re back with remixed recipes and all-new products to help you power on and savor every moment.  Are you ready to play?

Swim Team

The documentary film follows a diverse group of teens on the autism spectrum as they train and compete on the New Jersey Hammerhead Swim Team. The self-confidence, leadership and social skills these athletes exhibit throughout the film prove to serve them well beyond the pool deck. We were able to go behind the...

Chris Maxwell

Running has always been central to the PowerBar story. Founders of the original energy bar, Jennifer and Brian Maxwell pioneered the category to prevent runners from fatiguing in their races. Thirty years later, there’s a new generation of Maxwells embarking on their own athletic journeys. Chris Maxwell, son of...