The ReMix

Because the world is constantly evolving, so is PowerBar. That’s why we’re back with remixed recipes and all-new products to help you power on and savor every moment.  Are you ready to play?

Tour de France

Yellow, polka dot, green and white. The defining colors of cycling’s greatest race. The one hundred and third riding of Tour de France will begin Saturday, July 2nd in Mont Saint-Michel, France. The world’s most historic and prestigious bike race will test cycling’s elite as they compete in a 3 week, 2,200 mile...

Welcome to the New Us

As athletes, you’re constantly evolving. And so is PowerBar. For over 30 years, we’ve been providing you with high-quality products that have fueled and replenished your body through intense workouts. But times have changed, you’ve remixed the way you workout and play, and so have we.