The ReMix

Because the world is constantly evolving, so is PowerBar. That’s why we’re back with remixed recipes and all-new products to help you power on and savor every moment.  Are you ready to play?

Chris Maxwell

Running has always been central to the PowerBar story. Founders of the original energy bar, Jennifer and Brian Maxwell pioneered the category to prevent runners from fatiguing in their races. Thirty years later, there’s a new generation of Maxwells embarking on their own athletic journeys. Chris Maxwell, son of...

NYC Marathon

The 2016 New York City Marathon will kick off this Sunday, November 6th. The world’s largest and most popular marathon has come a long way since it began in 1970. Originating with 127 entrants running laps around Central Park, by 2016 the race has grown to over 50,000 race participants and expanded into all five...